The pandemic has torn a multibillion-dollar bite out of the fabric of Europe's fashion industry, stopped runway shows and forced brands to show their designs digitally instead.

Model Michaela Tomanova has her makeup retouched during the shoot for Julien Fournie's Haute Couture Spring/Summer 2021 fashion collection for a digital presentation of the fashion week, in Paris, Thursday, Jan. 7, 2021. (AP Photo/Francois Mori)PARIS – The new face of Paris Fashion Week is digital. Fournie said the impact of the virus has led him to question “whether fashion shows were really necessary” in the first place. Fournie's eponymous fashion house is just one among dozens in Paris — and fashion capitals around the world — opting to show their designs in this way. Other houses have adapted to the pandemic by streaming live or pre-recorded runway shows at a specific time online.