MIAMI – It’s a new day for the NCAA.
Players are now allowed to make money off their names, likeness, and image.
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Miami Hurricanes quarterback D’Eriq King is one of the first players to capitalize on the new NIL rules.
Just after midnight on Thursday, King announced his first endorsement deal with a South Florida-based moving company.
The deal is reportedly worth $20-thousand.
King also launched his own website.
On the website, King sells Apparel with his own logo and signed memorabilia.
Among the items available are a signed Authentic Helmet for $599.99, a signed football for $149.99, and various clothing items.
King injured his knee at the Cheez-It Bowl.
He underwent surgery.
King is expected to start for the Hurricanes when they open the season against Alabama.